Author: Mankiran

The dynamic waves in technology and rapidly evolving consumer behaviour are changing the SEO marketing dynamics. The SEO landscape has witnessed significant changes bringing in new trends for businesses to explore and master. The new trends demand marketers and SEO professionals to become updated with the latest algorithm updates across platforms, advancements in AI technology,…

Technology and sustainability are keywords for providing innovative solutions to our modern-day global issues. As a collective, they are a powerful alliance that is driving positive change with its ability to offer solutions to achieve the global UN sustainable development goals. Leading businesses to address environmental challenges and climate changes. With the use of technology,…

In the fast-paced realm of digital technologies, users interact with brands across multiple touch points. Like mobile applications, websites, social media platforms, AR/VR gaming, Metaverse realm, Email, Newsletters, and more. A digital ecosystem is an amalgamation of these diverse touchpoints. When we get down to it, a digital ecosystem is a complex network of people,…

In today’s competitive job market, new graduates seem to be considering about the possibility of engaging in further studies in order to enhance their position in the work field. While MBA is a rewarding degree to pursue, one must consider all the aspects including individual career goals, financial and personal circumstances. In this blog, we’ll…

Introduction In the digital society that we live in today, a marketer’s job has been drastically transformed from its former position. There is no longer a need for the monopolization of marketing channels by traditional marketing methods. Now everything has been transformed into digital marketing, which is a perfect industry for those who are tech…

Innovation and disruption are keywords for success in today’s tech-driven business landscape. Businesses are investing aggressively to harness data and use it to identify gaps for product innovations. Data has become pivotal for businesses to build efficient operations, reduce costs, increase their profits, develop innovations, and enhance user experiences. Data analytics helps businesses develop optimized…

In this increasingly fast-paced world of business and marketing, the digital space is a transformational factor that determines the way businesses connect with their consumers. If digital marketing is your passion and you want to carve a niche for yourself, then the critical question is should you sign-up for a digital marketing course or an…

The decision to pursue an MBA in today’s rapidly changing business and management environment is a big step for those who want to get ahead in their careers. Built in at the heart of every MBA program is its carefully developed curriculum that is viewed as a blueprint intended to empower students with the vital…

Introduction Technology today is all about digital; it is the essence of development, promising a future of trend-setters in which sectors, economies, and societies will be restructured beyond human imagination. What makes the shift in the concept of digital business happen? A distinctive worldview that rises above the boundaries of traditional rules in a way…

We are surrounded by a plethora of devices, software, and applications. Each poses a different set of challenges in sustainability. With conscious consumerism on the rise and the global environmental impact, brands are innovating to design energy-efficient hardware and components. Leveraging technology to optimize resource utilization and reducing energy consumption. Leading to sustainable technology implementation…