Autonomous machines or robots are being used across industries all over the world. Robots were created with an idea of performing the functions of a human mind. This idea even carved ways for many philosophical arguments. Although robots are capable of simulating human mind to some extent, they are not capable of feeling any emotion…Continue Reading "Robots: Evolution Of Machines To Mimic Human Intelligence"
Business model innovation has become an effective method to business innovation due to its importance for corporate strategy and, as a result, firm success. Even long-established firms are beginning to learn that business models do not always ensure effective performance in the face of rapid environmental dynamics and challenging market conditions. On the other hand,…Continue Reading "Impact of Industry 2.0 on business model innovation"
Making a critical decision can be a tricky thing to do. Making wise decisions is considered to be a leadership trait! Our Pre Semester Workshop on Decision Making conducted by Sunil Kshatri, a Leadership coach, challenged students to explore the context of decision-making and provide valuable skills for future choices. The program empowered participants to…Continue Reading "Pre Semester Orientation program on Decision Making"
In 1992, a new form of technology was developed for the U.S Air Force. This new technology blended aspects of the digital world with the real world for different sensory experiences. This new technology, now referred to as “Augmented Reality”, also known as AR became more popular and widespread as organizations began adopting it for…Continue Reading "Role Of Augmented Reality In Digital Transformation"
The orientation program of BMS in Digital Business is an engaging and learning-oriented expansive program spanned across 3 weeks. This Pre Semester Workshop encompasses various programs mapped against the SAGE Model (Socializing, Associating, Governing, and Experiencing) and K-D-B Framework (Knowing, Doing, and Being). During the Orientation Program, our BMS students will have an immersive learning…Continue Reading "Orientation Program for Batch 2021-24"
Have you ever looked at yourself and thought why you spend half of your day scrolling through your social media pages, despite having work till your neck; work that actually matters to you? Also Read: Career Opportunities After An MBA In Digital Business Have you ever found yourself in state of panic looking for…Continue Reading "Social Media Addiction: The AI-ML Game Plan"
The impact of new digital technology and business models on established goods, services, systems, and structures is called digital disruption. Of course, this transformation does not occur overnight, but it is fair to argue that the impact of digital technology is growing at an exponential rate. The way streaming services like Netflix, Amazon, and Hulu…Continue Reading "How will Digital Disruption impact your career?"
Digital Marketing has evolved to a great extent in last two decades. In this era of ever changing digital transformation, the invention and use of emojis, emoticons, memes and GIFs are considered to be largely beneficial in driving sales and establishing bond with customers. The word emoticon comes from the words emotional and icon. If…Continue Reading "Secret Weapons of Digital Marketing"
Consumers and organizations alike are discovering products and services through digital channels more significantly than ever before. They are introduced to the company and its consequences, make online purchases, receive online support, and make additional after-sale purchases via digital channels. However, far too few businesses have properly reconfigured themselves to react to these digital-first clients….Continue Reading "Digitally personalizing the brand experience"
Gaining the right job experience and landing their first jobs are common stumbling points for recent graduates. Fortunately, HETIC’s recently launched new-age transformational program, MBA in Digital Business, will propel your career and equip you to disrupt the digital future today. Strong technological acumen is a highly desirable business skill in today’s world, with CEOs looking for people…Continue Reading "Career opportunities after an MBA in Digital Business"