News

Remember a time when you did not go to an app on your mobile to order in food, get a porter to deliver what your forgot at home, or got a service booked online? The mobile applications have revolutionized our way of life while also building an economy of digital business that are craving in…

If you talk about a game changer, voice search has to be one of the top leaders in the list. It has changed the way people interact with devices and search for information or products. With the past pace evolution of technology there is an increasing popularity of smart speakers, virtual assistants, and voice-activated mobile…

In the digital age, social media has revolutionized the way we connect, communicate, and conduct business. It has become an integral part of our daily lives, and businesses have realized its immense potential as a marketing and engagement tool. As a result, there has been a significant surge in demand for social media professionals with…

Data analytics has become vital in our digital age to help marketers shape successful social media marketing strategies. By leveraging data and insights, marketers can optimize their campaigns, target the right audience, and measure their return on investment (ROI). For social media marketing, analytics are crucial part of the strategy that helps marketers to understand…

The transformation of the digital marketing landscape over the past decade has been revolutionary for businesses and the way they connect with their audiences. Rise of social media – to niche social media applications, mobile technology, and online platforms, digital marketing has become an integral part of business and marketing strategies. This rise has also…

Online presence is an essential part of businesses today. When it comes to scaling an online business, one needs careful planning, strategic decision making and effective team to execute the plans. As we become more digital with Metaverse, and more businesses embrace he digital landscape to focus on their online realm, entrepreneurs and business owners…

Data has become king for digital businesses to make decision related to marketing, sales, product development and design and more. Data-driven decisions are allowing businesses to gather critical and niche information to analyze for making informed choices. This helps digital businesses to save time with deep insights into the core issues to work on a…

The rising Healthtech sector in India can be illustrated by the union of healthcare services and technology solutions, aiming to improve access, affordability, and quality of healthcare delivery across the country. The rise of Indian middle class has been a key factor for the increase in adoption of digital health solutions. In a country like…

Digital business economy is a booming one and as it increases, digital businesses need to find a balance between personalization and data privacy. In our digital world, vast amounts of data is transmitting between computers and electronic devices that organizations make use of to scale their businesses. Data has taken top tier precedence for businesses…

Blockchain technology is playing a pivotal role in driving digital transformation across industries. Leveraging the unique features of blockchain, businesses are experiencing significant shifts in their operations and processes, leading to improved efficiency, transparency, and trust. A key area where blockchain has truly revolutionized is how transactions are conducted. Transactions usually involve multiple intermediaries with…