Snap AR: Redefining Visual Experiences and its AR based revenue model

Snap, a mobile-first application is the brainchild of Evan Spiegel, Bobby Murphy, and Reggie Brown started in 2011. The brand proudly identifies itself as a camera lens company. It has surged in popularity to become one of the most sought-after applications amongst teens and GenZ. Unlike Facebook, Instagram or X, formerly known as Twitter, Snapchat…

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Brand Story: How Groww disrupted traditional investment systems

Remember the traditional investment process in India? One daunting task that would involve heaps of papers, multiple visits to your bank, and days before your application can be processed. One person handling multiple investor queries led to delays. And let’s not forget the commission charged by the brokers. Young professionals were unable to make direct…

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Introducing Meta’s Latest App: Thread – A new way to share with text

Our social circle has woven in the digital social sector rather seamlessly over the past decade. We engage with our friends and even strangers through social media apps. We even get the latest news updates in various fields, such as sports, entertainment, and world events on these platforms. If we notice, we are immersed in…

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A Conclave on Industry 5.0 & Cyber Security Challenges

The event aimed to shed light on the emerging trends of Industry 5.0 and the critical role of cybersecurity in safeguarding global cyberspace. Distinguished dignitaries from the industry graced the conclave, sharing their insights and expertise on cybersecurity and its strategic implementation. This event focused on informing, discussing, and educating the participants on the Cyber…

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