Our past 5 years have involved being more digitally influenced in our decision making, from work-from-home/anywhere to metaverse, the world as we know has been constantly reshaping itself. Tiktok is one of the key mainstream influencing platforms today, podcasts are part of daily lives, Instagram has now moved from just images to a video-first content…Continue Reading "Emergence and importance of Influencer marketing"
Customer Experiencerevolution is synonymous with the digital revolution. Creating an agile customer framework and using digital channels to complement the company’s efforts in improving customer experience can turn around the customer service of any organization.Continue Reading "Tech Le Faits"
Digital disruption and transformation over the past decade has given a strong push to the rise of the gig economy worldwide. Work from home culture has indeed given this push another hit forward making gig profiles some of the most sought after today by many categories of professionals who enjoy a fluid and independent work…Continue Reading "The rise of the digital gig economy"
According to Mckinsey “ “The impact of AI might not be linear but could build up at an accelerating pace over time. Its contribution to growth might be three or more times higher by 2030 than over the next five years. It is possible that AI technologies could lead to a performance gap between front-runners…Continue Reading "Tech Les Faits"
To be successful in this new world, one needs to integrate, understand and work with technologies and how they work as a collective. While the business opportunities are endless, the digital disruption mindset is key to make it big in these dynamic times. While the new world order is still in its formation, let’s dive…Continue Reading "The metaverse, Web 3.0 & the new digital economy"
Satya Nadella replaced billionaire Steve Ballmer as the CEO of Microsoft in 2014. Before that, Nadella acted as the Microsoft EVP of the cloud. In 2016, he oversaw the acquisition of the professional network Linkedin for $26.2 billion. Nadella has been instrumental in making Microsoft one of the largest cloud infrastructures in the world.Continue Reading "Quotes-Satya Nadella"
For a number of years, traditional media has been a dominant player across the globe and has been responsible for everything we viewed on our television sets, read in newspapers or magazines or listened to over the radio. Everything changed with the arrival of the internet, from heavy scripted content to content created by anyone…Continue Reading "Impact of digital media on creator’s economy"
A popular series of the west encouraging entrepreneurs of all age groups to showcase and pitch their products/ services to a panel of investors made its debut in India in 2021 and soon became a successful reality TV series in the Indian subcontinent. With its unique concept, the show grabbed the interest of the nation…Continue Reading "Who are the Sharks on Shark Tank India?"
Digital Marketing, the term refers to marketing through online and digital channels. It has completely revolutionized the way marketing is done. According to Beroeinc – “The global digital marketing market was valued at around $290–310 billion in 2019 with future estimates looking much stronger owing to continual attraction on digital channels. The digital marketing industry…Continue Reading "Tech Le Faits"